Bulgaria's Hisarya proposed for inclusion in the European Association of Historic Thermal Towns

Established in 2009 in Brussels, EHTTA unites 50 members from 18 European countries, including 37 municipalities with a SPA tradition and 13 associated organizations. The association is officially recognized by the Council of Europe with its cultural routes and has been a member of the World Tourism Organization since 2019.

The meeting presented the cultural heritage of Hisarya as one of the oldest balneological resorts in Bulgaria, with a tradition dating back to the Roman era.

In the first 6 months of 2025 alone, nearly 93,000 tourists vacationed in Hisarya, which is an increase of over 39% compared to the same period in 2024. Last year, the resort welcomed 152,000 tourists. The most numerous are guests from Israel, Germany, Turkey, Romania and Greece.